A consistent process to build durable value:

  • A consistent process to build durable value:
    • Identify a north star that is plausible and also has compounding returns if achieved.
    • Take the next incremental step that should more than pay for itself.
      • That is, unlock more value than it cost to do.
    • If it doesn't pay for itself, stop.
    • If it does pay for itself, keep going.
    • Scale investment relative to how much value the steps have unlocked.

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