AI allows making surprising, delightful moments of craft.

Allowing craft and personalization that previously would have been insanely expensive and not viable.

LLMs make it orders of magnitude cheaper, but it still has a marginal cost.

One way to do it is to have it feel open-ended and custom to the user… but subtly direct users to the same paths.

Then, you can generate one hifi, delightful experience or video per path and make sure to cache it and not regenerate for future users.

Users still feel the wow of an open-ended, hifi experience… but the cost of generating that content is logarithmic.

The users are helping pave a cowpath of hifi, magical content.

A resonant illusion that doesn't need to break the bank.