Ben Thompson says OpenAI does have a business model they aren't embracing: ads.
- Ben Thompson says OpenAI does have a business model they aren't embracing: ads.[en]
- But that feels fundamentally dangerous in a chat.
- The question is: how effective can the wall be between ads and organic?
- Newspapers and Google did it... but they didn't know every intimate detail of users.
- Chatbots can do a perfectly personalized pitch.
- At a certain level of quality, a pitch becomes a "phish".
- Humans can't often get to that point, but LLMs with extensive memories can do it
- "Conman" comes from "confidence man", where they gain your confidence
- it's all principal agent problems all the way down
- Whatever you ask it to sell, the LLM will do it.