If you execute a very mature playbook (e.g.

If you execute a very mature playbook (e.g. B2B Saas) the playbook is the same for all players, all that's special is the niche you chose... and there will likely be others in the same niche.

So winning is about good enough execution at the fastest velocity possible and nothing else.

But in environments without an established playbook, that is blue ocean, there's much more than just good enough execution at the fastest velocity possible.