If you've drunk the kool aid at multiple companies before then you'll be more likely to pass on drinking it for the next company that offers it.

Newgrads drink it uncritically during onboarding and think "wow, how lucky I am to work here!"

More seasoned/cynical people can hold it at arm's length and see it as the over-the-top, somewhat cynical, cloying (and potentially personally dangerous!) kayfabe that it is.