In the last decade in Silicon Valley, everyone just assumed that the consumer category was dead.

· Bits and Bobs 12/1/25
  • In the last decade in Silicon Valley, everyone just assumed that the consumer category was dead.
    • Every bit of territory was gobbled up by the handful of planet-scale aggregators.
    • Everyone else was left fighting over scraps, or subsisting on the thin gruel served up to them.

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