It's pretty clear the major labs are moving away from "all you can eat" subscription pricing for models.

· Bits and Bobs 3/23/26
  • It's pretty clear the major labs are moving away from "all you can eat" subscription pricing for models.
    • Nick Turley went on the Bg2 podcast this week and basically shouted from the rooftops that all-you-can-eat is going away.
      • "It's possible that in the current era, having an unlimited plan is like having an unlimited electricity plan. It just doesn't make sense."
      • "There's no world in which pricing doesn't significantly evolve when the technology is changing this quickly."
    • Gemini is also getting much more aggressive about curbing excessive usage.
    • I would be extremely surprised if we didn't see Anthropic move away from unlimited, heavily subsidized Max plans.

More on this topic

From other episodes