On the path to aggregating everything, OpenAI will at some point allow users to choose competitor's models in the UI.

· Bits and Bobs 7/14/25
  • On the path to aggregating everything, OpenAI will at some point allow users to choose competitor's models in the UI.
    • They'll say "you can use any model! Look, it's open!"
    • But no one changes the defaults, of course.
      • "You could... but you aren't gonna."
    • Then the model is beholden to the aggregated UX and consumer demand of the aggregator.

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