The 0-to-1 phase for an idea is radically different from all other phases.
- The 0-to-1 phase for an idea is radically different from all other phases.
- Before you hit that viability point, the idea will rapidly evaporate if you take your eye off for even a second.
- It requires tons of convergent energy to will it into existence, to pull it from the amorphous space of ideas into reality.
- But once you hit that point, it's rolling down hill.
- Incremental updates, improvements, tightening.
- If you look away, it will now either erode very slowly, or, if people are using it, it will demand your attention with obvious improvements.
- This nests: adding a feature on a viable product is a fractal version of this. Immanence and transcendence.
- Maintenance and innovation.