Why do hyperscale products become one-size-fits-none?

A hyper-scale product wants to get as many users as possible.

As they chase low-intent users, they dumb down the product.

They do this until it reaches an equilibrium where it's minimally useful (better than the alternatives) to the maximum number of people.

A one-size-fits-none product.

This is building on Ivan's Tyranny of the Marginal User.