Working on something non-consensus is a blessing and a curse.
- Working on something non-consensus is a blessing and a curse.
- It's a blessing because it has the potential to create discontinuous value.
- But investors and participants have to believe that it will one day be consensus.
- One way to do it: make a consensus-style product that adds obvious value.
- "This thing everyone wants, but better."
- Then, add a non-consensus bonus.
- "Here's a bonus feature that's different in a way that changes the game."
- You get people to see why it's plausible because it's not too out there, but then they see the benefit of the part that's different.