"Come for the X, stay for the Y" is about primary and secondary use cases.

· Bits and Bobs 8/25/25
  • "Come for the X, stay for the Y" is about primary and secondary use cases.
    • Primary use cases are strong enough to get you to overcome static friction and come to use the product.
    • Secondary use cases are strong enough to be static friction and cause you to stay.
    • Good products have both.