Insights on the First and Second 90% from Ben Mathes:

· Bits and Bobs 7/27/26
  • Insights on the First and Second 90% from Ben Mathes:
    • "My first 90% is a fun and creative proof of concept.
    • Your first 90% could use some polish but directionally promising.
    • Their first 90% is irresponsible slop.
    • This model predicts what products will be adopted.
    • Tools that make people create things and then own the sharing of them are adopted.
    • Tools that generate AI output and share it will not be."

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