It takes significant time for insights to percolate in a group.

  • It takes significant time for insights to percolate in a group.
    • The way it works is not that as soon as someone shares the insight it instantly realigns people.
    • It takes time for realignment to be absorbed.
    • For insights to percolate and be digested for a single person and as a group.
    • Let the insight marinate.
    • As people sit with it, they'll understand it better; they'll have more conversations with others that help it land from different angles.
    • If you get impatient about how long the insight is taking to diffuse, you'll ratchet up the impatience, and make it significantly more difficult for it to take hold.
    • Even once someone's mindset has been realigned, it takes time for their actions–and the output of their actions–to manifest it and accumulate.
      • If you had the insight and then said "why haven't they immediately produced output aligned with this new insight" you'll be very frustrated, and rile up everyone around you.
    • Be patient.