There is a galaxy of missing apps.

Apps that could exist, but don't, because they are below the Coasian Floor.

The universe of possible apps is orders of magnitude larger than the galaxy of apps that actually exist.

Many of the missing apps are boring and mundane… but don't exist today because they're too hard to make for too small a market.

Apps are great… if one exists that is precisely what you want.

The number of missing apps is nearly infinite.

Not "There's an app for that."