When cars were invented, businesses didn't approach them as "more efficient horses."

· Bits and Bobs 1/21/25
  • When cars were invented, businesses didn't approach them as "more efficient horses."
    • They didn't say "We'll do exactly what we did before with horses, just with less hay use."
    • "How can I use this deeply disruptive technology to get 30% more efficiency at what I'm doing today" seems like the wrong frame.
    • It's only in a hyper optimized and financialized world that we'd jump to that kind of analysis.
    • A better frame: "What new and transformative things are enabled by this disruptive technology?[ahi]"